As Senior Associate, Rachel brings both a public relations and journalism background to SideCar PR. With three years of public relations experience, she specializes in writing, media relations and creating engaging social media content.
Rachel supports SideCar PR clients by:
- Engaging media on client news and securing coverage in target publications.
- Writing and developing strategic content for clients based on their unique brand, story and business objectives.
- Assisting with social media strategy on behalf of clients, including blogs and online newsletters.
Prior to SideCar, Rachel worked at a public relations firm in Atlanta, Georgia that specialized in the energy industry. She moved to Denver in summer 2018 to discover both the exploding Denver development scene as well as the beauty and adventure of Colorado’s outdoors.
Rachel earned a degree in journalism from the University of Georgia, and has always had a passion for all forms of news media, whether it’s online, TV, radio, podcasts, etc. While studying journalism, she learned the power of sitting back and listening, asking questions and looking for the story in any situation.
When she’s not in the office, you’ll find her discovering a new hiking trail in Colorado or exploring a new bar or restaurant in her new home in downtown Denver.