loader image

Apoorva has a passion for connecting-the-dots through storytelling, bringing a unique skillset that blends research and analysis with communications and creativity to SideCar PR.

Her role as PR Associate primarily includes:

  • Assisting account planning through research and media reporting
  • Drafting social media content and communication materials (i.e., press releases, blog posts and bylined articles) for clients
  • Supporting account leads on strategic outreach including identifying impactful client opportunities

Apoorva recently graduated from the University of Colorado Boulder with a dual B.A. in Neuroscience and Psychology and minors in Business and Communication. She joined SideCar following her completion of the SideCar RIDE internship program.

Outside of work, Apoorva is a member of the Mile High United Way’s LINC program. She is also a trained professional Indian Classical dancer, specializing in Bharatanatyam and Odissi. In her free time, she enjoys volunteering, exploring Denver and finding the best new local restaurants.