Video Marketing - SideCar PR

Part 3: 4 Ways to Use Video to Build Your Brand In 2020

82% of internet traffic will come from video in 2020

In last week’s blog, we focused on ways to translate data analytics into actionable social campaigns. This week, we’re excited to discuss how you can use video as a powerful educational tool. Use Video as An Educational Tool When it comes to raising awareness for a particular product, service or issue, video is an enormously […]

Part 2: 4 Ways to Use Video to Build Your Brand In 2020

Videos on social media are shared 1200% more than images and text combined

Last week, on our blog, we discussed the power of integrating video into your communications strategy and simple ways to measure the success of your videos. We’re continuing our four-part multimedia series this week with a look at how you can translate your video strategy into actionable social campaigns. With more people using social media […]

Part 1: 4 Ways to Use Video to Build Your Brand In 2020

Video marketing in email increases the click-through rate by 63%

It’s no secret that the way we communicate is changing. And while buzzy platforms like Tik-Tok might not make sense for a developer, architect or brokerage firm just yet, the way businesses in the commercial real estate industry communicate with their audiences is rapidly becoming more social and increasingly visual. Today, video remains the most […]