Senior Creative Director

Brad is a senior creative director who brings over 17 years of multidisciplinary design experience ranging from brand strategy, graphic design, and web development. His style is intentional and adaptable, and his design solutions reflect an intuitive ability for synthesizing and distilling information that is unique to each client, industry, and project.

His role at SideCar focuses on:

• Providing comprehensive creative direction across all client projects while partnering closely with account directors to drive results.
• Developing integrated visual identities, including brandmarks, color palettes, typographic direction, and brand guidelines.
• Leading all phases of website projects including strategy, site architecture, design, and development.
• Designing digital and print collateral, including infographics, custom illustrations and animations, brochures, signage, and more.

 
Prior to SideCar PR, Brad was a founding partner of This\That, a brand strategy and design agency based in Denver. His brand development projects spanned a variety of industries, ranging from architecture, construction, and commercial real estate to finance and technology. He also founded Habitat, an independent design studio. Brad graduated from Butler University with a degree in Marketing, where he also played collegiate lacrosse. He resides in Littleton with his wife, two kids, and an energetic bernedoodle. In his free time, Brad can be found cycling, skiing, paddle boarding, and cooking.